Be a pointer, my friend

Suena: Rammtein - Feuer frei!

Puede decirse que una campaña de márketing tiene éxito cuando la población incorpora a su lenguaje expresiones de dicha campaña. Así, campañas publicitarias de gran éxito fueron la de Telefónica y sus "matildes", o la del "Ziritione" de Volkswagen, de hace ya años.

Los creativos de BMW nos obsequiaron hace unas semanas con el "be water, my friend", que podéis ver aquí:



Ha tenido éxito esta campaña? Pues parece que sí. Almenos entre los estudiantes de PROSO, que han publicado esta curiosa adaptación en los foros de la FIB

Empty your memory,
with a free().
like a pointer!
If you cast a pointer to an integer,
it becomes the integer,
if you cast a pointer to a struct,
it becomes a struct.
The pointer can crash,
and can Overflow
Be a pointer my friend


Ale! A disfrutar

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